New Media Campaigns Launches Website for NC State Advanced Medical Technologies

July 12, 2008

Carrboro, N.C. -- New Media Campaigns, a full service North Carolina web design and marketing company, is pleased to announce the launch of a new website for a North Carolina State's Advanced Medical Technologies initiative at www.ncsu.edu/amt.

The site was designed by one of New Media's ad agency partners, Liason Design of Raleigh. New Media Campaigns acts as web partner for ad agencies across the country, implementing their sites and equipping them with New Media's powerful content management tools.

The new site gives the initiative an attractive web presence and streamlines the process of people being able to locate and use AMT resources at the university. The site is meant to serve as a hub for researchers to be able to find the resources that they need and then rent them from NCSU.

The design highlights images from the industry and also blends in with NCSU's main branding. The site also has a Flash "Resource Locator" tool that makes it easy and interactive for visitors to look for tools.

The organization is using New Media's content management software to update the site with the latest available resources, industry news and events, and happenings at their offices. The intuitive system has allowed for the NCSU staff to easily manage and scale their web presence as demand for the site and its resources has increased.

The site has been such a huge success that within a month of its launch, the organization applied for a grant from the state to further build out the site's collaboration capabilities. The plan includes to add a searchable directory, an enterprise Wiki, microsites for two other schools, and much more.

This is one of several recent projects in university website design completed by New Media Campaigns. Other recent projects include several site designs for UNC-Chapel Hill programs, a site for a new UNC-Pembroke degree, and a couple of ongoing projects with ECU.

"It's been a pleasure to work with NC State on this project," said Clay Schossow, a New Media Campaigns project manager. "They've done a great job of growing the site using our Content Management System, and we're excited to continue working with them to keep improving their online presence."

About New Media Campaigns
New Media Campaigns is a full service North Carolina web design and marketing firm. New Media custom designs every site that they work on and equips each with the company's proprietary content management system to better reach voters, clients and stakeholders. Recently, the company has been working a fair amount in higher education web designThe company's Web-based software gives clients the tools necessary for every phase of an online marketing campaign, from managing content to creating specialized e-mail marketing campaigns. As of late, the company New Media Campaigns works with political campaigns, non-profits, businesses and acts as the technology arm for several advertising and PR firms. www.newmediacampaigns.com

MEDIA CONTACT: Clay Schossow, 919-485-4118, cschossow@newmediacampaigns.com


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