Mack Crounse
Direct mail firm witnesses the power of our content management system as their rankings skyrocket
Mack Crounse Group, a democratic direct mail firm and political partner of ours, translates mail into wins. Just in 2008 they aided in the successful campaigns of various congressmen, North Carolina Governor Bev Perdue, and most notably, President Barack Obama.
Due to their original website being built entirely in Flash, MCG wasn't ranking in Google for anything, even general terms like 'Mack Crounse Group'. After putting them on our CMS their rankings skyrocketed not to mention giving them the ability to easily add new portfolio items, news events, and testimonials. Since partnering with New Media, Mack Crounse has added over a dozen items to the site, something that would have been difficult to with their old Flash design.
MCG has also taken advantage of the blog that is managed through our content management system. Integrated marketing communications drive practically every industry nowadays with the greatest onslaught witnessed in politics. MCG knows how important it is to deliver a message and spark a conversation, their print media does just that for clients. By collaborating with New Media they were able to deliver their own message and create an attractive web presence that will only bolster their reputation as a successful direct mail firm.