Joe Simitian

Custom design and an intuitive content management system bring a powerful political website to Silicon Valley 

Joe Simitian, a California senator hailing from Silicon Valley, knows the power of the internet and technology. He knew that in order to run a successful campaign for re-election, a well designed website was paramount to his success. Senator Simitian wanted a website that would encourage visitors to stay informed and eng aged, encourage them to subscribe to blog feeds, receive emails, and browse the site in general. After initial creative queries, we were able to deliver a website that delivered exactly what the senator was looking for. 

Operating on the principle of simplicity, New Media designed Senator Simitian's website with well-defined and concise sections accompanied by a distinct header for easy navigation.  This approach allows for the website to reach the widest possible audience and to deliver the candidate's message clearly throughout the site.  The most important messages and announcements can be made the nucleus of the website without the chance of being overlooked.

Another important aspect of Joe Simitian's website was the ability to offer a quick and easy way for visitors to sign up for email updates.  By putting email and zip code fields on the home page, we gave visitors the opportunity to join Senator Simitian's team with one simple click. These features, collectively, create a powerful tool that can mobilize volunteers and win votes.  As more and more voters turn to the internet for candidate and election information, the creation of a campaign website like Senator Joe Simitian's becomes a critical aspect of any candidate's campaign.