Ronald McDonald House of Durham's custom-designed website captures the spirit that drives the non-profit

The people at the Ronald McDonald House of Durham weren't happy with their old website. The site was very small and wasn't doing too well connecting with visitors. Working with a designer and marketing consultant through full branding and strategy, New Media Campaigns was able to deliver a website that captures the playful, lighthearted spirit of the children while also highlighting aspects that make the Durham house unique.

In order to showcase all of the inspiring stories associated with the house each homepage refresh brings up a new story that visitors can access by clicking on the image. We also added more features to make the site more interactive and easier to use. The staff and board members also have a password protected portal where they can access important items.

The website encourages visitors to get involved by providing a multitude of helpful forms and calendars which allow people to really engage with the organization. New Media Campaigns was happy to partner with the Ronald McDonald House of Durham and create a site that portrays what it is like and how it feels to be a part of the House as a family member, volunteer, or staff person.