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Dale Kildee

Launched:July 1, 2010

Dale Kildee, Michigan congressman, is running for re-election. As a preferred partner of the DCCC, we were able to partner with Kildee's campaign team to develop an attractive campaign logo and website.

Initially, we went through several logo designs until we nailed exactly what the campaign was looking for. After we were set on the logo we were able to create a design, add content, and launch within just nine days.

The website's unique design engages voters and highlights Kildee's experience and qualifications for his position. The main media rotation on the homepage draws attention to the various organizations and committees with which Kildee shares a relationship.

The website also provides important voter information as well as important campaign updates that voters can easily sign up to receive regularly. Built on our new content management system, HiFi, the campaign team can easily manage and control their presence online. HiFi also controls the banner images that rotate randomly throughout the content pages, creating an engaging and dynamic experience.

In a little over a week, we were able to create and implement a strong website that can serve as the online campaign hub for Kildee. The cms gives the team the ability to scale the site as the campaign approaches election day and the aesthetics provides visitors with an online experience, unique from Kildee's opponents.