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Bonner Gaylord

Launched:July 10, 2009 Visit:www.bonnergaylord.com

Raleigh City Council Candidate demonstrates the importance of establishing an online presence at any level of politics

When it comes to New Media Campaigns and political website design no campaign is too big or too small.  So when Raleigh City Council Candidate Bonner Gaylord approached us to develop and design his campaign site, we were more than happy to oblige.

When it comes to local races the key to success is standing out and leaving a good impression on voters. Not only was it important for Gaylord to have a website, but the website needed to engage voters and raise awareness of important issues.

We designed the site so that the main media rotation each highlights a specific issue that links to more information and integrated an action center that appears on every page in order to draw attention to the various ways voters could get involved with the campaign.

Gaylord wanted to reach out to voters through more than just his website, so integrated into the bottom of each page is an area that encourages citizens to connect with the politician through the most popular of online social networks. Voters can also sign up to receive e-mail updates from the campaign with an easy, one-step registration process.

Managed through our content management system, the website is easy to edit and update. Overall, the website serves as a powerful leveraging tool for Gaylord and gives him the online presence necessary to succeed at any level of politics.