White Knight Drivers
Our First Full Branding Campaign
White Knight Drivers was New Media's first venture into the realm of building a full corporate identity (read the full case study here). A local venture capitalist firm came to us looking for a website and corporate id for one of their recent ventures, White Knight Drivers.
After speaking with both the VCs and the startup, New Media crafted both the logo and website for the startup. The idea behind the site was to exude the luxury of their elite services.
In addition to the overall design, New Media also custom built a reservation system for the organization and other forms to gain important demographic information about the startup's clientèle. For a more comprehensive view of how New Media Campaigns built this company's brand simultaneously with their website, read Starting From Scratch.