UFCW Local 1500
New York City Chapter keeps members regularly updated with the help of our content management system
The New York City chapter of the UFCW, one of the nation's largest unions, needed a better way to communicate with members. Collaborating with Romanelli Communications, New Media Campaigns delivered a website that not only improved the UFCW's communication efforts but also created a hub of resources for members to use regularly.
The union was very excited to have a website that was so easy to update through the use of our content management system and took advantage of it by becoming avid bloggers and posting news regularly. The union also uses the website to engage members through effective email marketing, sending out a few emails a week to rally around certain events, especially during election season.
The UFCW also keeps members engaged through the use of different media on the site such as posted videos, a PDF version of their newspaper, photo galleries, and their blog. New Media was excited to work with Romanelli on this project and give the UFCW a website that will serve its mission and its members.
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