Online Donations
Offering the option to make contributions online is a great way to garner funding without little to no solicitation. Many online donations are self-motivated, not triggered by a phone call, letter, or email. Online recruitment of donors can also grow your donor pool equating to new prospects for future donations.
Increase Contributions
A secure and streamlined process that is detailed to support the guidelines of political contributions encourages potential givers to donate their funds online. Also, because the contribution is made via credit or debit card the transaction takes place immediately so contributors know their money has reached your campaign.
Extend the Reach of your Fundraising
During your campaign, countless calls will be made and a mass of mail will be sent to constituents in an attempt to garner funding. Yet there is still a demographic that remains largely untapped. 18-34 year olds spend most of their time on the internet and due to their familiarity with it are more likely to donate online. As this demographic ages, they will take this habit with them, making it everso important to offer online contributions.
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